Too many daily deals! Groupon and choice overload
Thanks to the success of sites like Groupon and Living Social, daily deals have become a dime a dozen. An inbox full of deals poses its own difficulties. How do consumers deal with this new example of...
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1) Google’s PowerMeter is dead. Long live Google’s PowerMeter. Thoughts on why it didn’t take off here. 2) Choice overload at a young age. (See page 4 and markers) 3) Morningstar on “The Benefits of a...
View ArticleWhat makes the paint color industry unique? (Hint: It’s about product lifespan)
Anyone faced with picking a paint color faces choice overload, but that’s a common feature in many industries. It’s why that choice overload happens in the first place. Reports the NYT: To avoid...
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